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Strategic Fashion Management

strategic fashion management fashion business strategy apparel industry leadership fashion brand management retail fashion strategy

Strategic Fashion Management involves applying core business strategies to the unique challenges and opportunities within the global fashion industry. It encompasses planning, brand development, supply chain optimization, and market positioning to achieve sustainable growth and competitive advantage for fashion enterprises.

by gwyneth moore basics fashion management 02 fashion promotion building a brand through marketing and communicatio

fashion management fashion promotion brand building marketing communication gwyneth moore

Dive into the essentials of fashion management with 'Basics Fashion Management 02,' focusing on effective fashion promotion. This module, by Gwyneth Moore, guides you through building a strong brand using strategic marketing and communication techniques in the dynamic fashion industry.