Selling Modernity Advertising In Twentieth Century Germany
German advertising historytwentieth century German marketingWeimar Republic advertisingmodernity and German consumer culturecommercial art Germany 1900s
Explore the compelling narrative of German advertising history in the twentieth century, detailing how it actively 'sold modernity' and profoundly influenced consumer culture. This analysis uncovers the powerful strategies and visual rhetoric employed in eras like the Weimar Republic to shape a new Germany.